For over two decades, Jessi Toms has been a dynamic force within the arts, entertainment, and creative industries, leaving an indelible mark as a multifaceted professional. With expertise spanning coaching, mentoring, marketing, event planning, stage management, band management, touring, media and public relations, social media strategy, branding, consultations, and professional writing, Jessi is a powerhouse whose influence continues to grow.

Jessi's impressive career includes celebrated nominations from Top 40 under 40 and AWE, speaking engagements at esteemed events such as The Edmonton Music Awards, and recognition as a Mentor and Alumni of the Nellie McClung Program. Her contributions to the arts have been further honored through her roles as an adjudicator for EARS and Capital City Records and by Vue Weekly’s distinction as 'Best Music Scene Supporter'.

Driven by a passion for social impact, Jessi dedicates countless volunteer hours advocating for economic development within the arts and entertainment industries, mental health awareness, PTSD support for veterans and first responders, and suicide prevention. Her advocacy extends seamlessly into her creative pursuits, which include performance art, dance, burlesque, theatre, professional mascot appearances, and roles in music videos, commercials, and short films. As an accomplished acrylic painter, Jessi’s creative expressions truly know no boundaries.

Building on her deep industry knowledge and commitment to personal growth, Jessi recently expanded her professional impact by authoring the book, "Let’s Set Some F’n Goals! A Guide For Creatives To Reach Their Full Potential." In this engaging and empowering guide, she shares practical tools and strategies designed to inspire individuals to define and achieve their personal and professional dreams.

Jessi’s entrepreneurial spirit initially flourished through managing and promoting independent artists within the Canadian music scene. As her network and capabilities grew, her role evolved into that of a sought-after coach, mentor, and advocate for both professional and personal development. Known for fostering "coopetition," Jessi emphasizes collaboration over competition, strengthening community ties and industry growth.

As an innovative connector of talent, industry, and ideas, Jessi Toms continues to blaze new trails, empowering individuals and reshaping the creative landscape through her dedication, vision, and unwavering enthusiasm.